Definition
A branded digital experience (formerly called a Community) built on Salesforce Experience Cloud that provides customers, partners, or employees with a portal for self-service, collaboration, or data access.
Real-World Example
the IT director at Vertex Global recently implemented Experience Cloud Site to scale their operations using the Salesforce platform. Experience Cloud Site gives them the infrastructure and tools needed to support new business requirements, handle increased data volumes, and serve a growing user base without compromising performance.
Why Experience Cloud Site Matters
An Experience Cloud Site is a branded digital experience built on Salesforce Experience Cloud (formerly called a Community) that gives customers, partners, employees, or other external users secure access to relevant Salesforce data and functionality. Each site has its own URL, branding, audience targeting, and security model, but it sits on top of the same Salesforce org as the internal experience, so the data and business logic are shared.
Experience Cloud Sites are how organizations extend their Salesforce investment to external audiences without building separate systems. Common types include customer support portals (case management, Knowledge browsing, account self-service), partner portals (deal registration, training, co-marketing), employee portals (HR self-service, internal communications), and custom branded experiences for any external interaction. Building one involves choosing a template, designing pages in Experience Builder, configuring data access through profiles and sharing, and assigning external user licenses.
How Organizations Use Experience Cloud Site
- •Skyline Consulting — Built customer support Experience Cloud Sites for multiple clients, each branded to the client's identity but powered by their internal Salesforce data.
- •Vertex Global — Runs a partner portal as an Experience Cloud Site, giving 200+ partners self-service access to deal registration, training, and co-marketing materials.
- •NovaScale — Built an employee Experience Cloud Site that consolidates HR self-service, internal news, and request management into one branded site for their workforce.