Here is how a partner creates and publishes a solution listing through the AppExchange Partner Console and Listing Builder. This assumes the managed package already exists and the partner business org is set up.
- Open the Partner Console and start a listing
From the Publishing section of the Salesforce Partner Community, open the AppExchange Partner Console. On the Listings tab, click New Listing and choose a solution listing. The Listing Builder opens at step one.
- Fill in the basics and pricing
Enter the title, descriptions, supported products and editions, industries, personas, and business-need categories. Move to Set Pricing and pick a model (free, freemium, paid, or subscription) with any tiers.
- Add marketing details
In Add Details, write the tagline, highlights, and SEO-friendly description, then upload the logo, screenshots, and demo video. Add the terms and conditions buyers agree to.
- Link the package
In Link Your Solution, connect the packaging org if you have not already, attach the managed package, confirm security compliance, and choose the install method.
- Configure growth, then submit
In Grow Your Business, set up free trials, test drives, and lead capture. Submit the package for Security Review if it has not passed, then submit the finished listing for publication.
The product name shown on the marketplace tile and listing page. Keep it specific and searchable.
A short tagline plus a longer description that explains what the app does and the outcome it drives.
The Salesforce editions and required products the app needs, so mismatched customers are filtered out before install.
The package the listing represents, connected from the packaging org and cleared through Security Review.
How customers get the app: install from the listing, from your website, or by contacting you directly.
- A solution listing cannot publish until the linked package passes Security Review, and the first review pass rarely succeeds. Plan for weeks of remediation.
- Consultant listings skip the package link and Security Review; do not pick a solution listing if you are only promoting services.
- Editions and prerequisites are not cosmetic. Get them wrong and customers hit a failed install instead of a working app.
- Reviews cannot be deleted once posted, so fix bugs before a release rather than hoping a one-star review ages out.